Companies
Every company starts with a problem we could not ignore. Not a market thesis. A specific, stubborn problem.
Some of them are software. Some of them are services. All of them are designed to be profitable from day one, not as an accident but as architecture.
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Scaling
Atlas People
People due-diligence platform.
Investors rely on data for every decision except whether the leadership team can actually execute the plan. Atlas People delivers a full leadership assessment in 14 days. Fit scores, risk mapping, and named recommendations. Not a report.
In market
Shortlists
AI recruitment platform for agencies.
Small agencies running enterprise ATS designed for 200-person HR departments. Doing manually everything the enterprise pays headcount to handle. Shortlists does sourcing, outreach, pipeline management, and follow-up. The recruiter closes deals.
In market
Stride
AI-native marketing agency.
Mid-market companies pay agency rates for work that is now mostly automatable, and wait three weeks for a landing page. Stride runs the whole marketing function: strategy, content, channels, execution. When the customer brings it in-house, they keep the playbook. Leaving is part of the offer.
Scaling
Harba
All-in-one marine management platform.
Marina operators stitching together separate tools for berths, billing, comms, and maintenance. Or running it on spreadsheets and seasonal memory. Harba is the all-in-one. Operations end to end so the marina runs like a business.
Scaling
Entropy
Survival and outdoor brand.
The emergency preparedness market is full of cheap, poorly assembled kits nobody trusts when it matters. Entropy builds premium survival kits. Curated, complete, and ready to go. Direct-to-consumer, no middlemen.
Building
Paper Plate
AI-native food concept.
Small food businesses run on margins too thin to carry the overhead that keeps them running. Paper Plate is reinventing pizza in the food capital of Copenhagen, while rebuilding the operating system of restaurant businesses to enable it to scale.
In market
Relay
AI-native outbound agency.
Outbound is sold by the seat and the retainer, which pays the same whether or not the calendar fills. Relay runs research, list building, sequencing, and follow-up through the system, with trained callers on top. Priced per meeting. You pay when it works.
Building
Groove
AI-native brand and product agency.
Brand work still takes twelve weeks and starts at six figures, and the website arrives three months after the logo. Groove does brand direction, identity, site, and the product surfaces on top, in sprints. Senior craft, AI-native production, no waiting.